GENESIS is a conceptual and artistic lab where a company’s identity will be converted into a multisensorial experience – taste & scent, form & tactility, sound & image – thus shifting the value from the product to perception, and ultimately toward a sense of memory and connection.
GENESIS
The GENESIS project unfolds through a collection of 3 exploratory events (acts) throughout the year, bringing people, brands, and emotions together in a unique creative environment where business meets art, design and culinary experience.
ACT I
[ spring ]
P r e l u d e
Time imagined through feminine experience.
[ summer]
ACT I I
C l i m a x
Presence experienced in simultaneity [ co-incidence ].